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xercises Question 5, P10-37 (similar to) Part 3 of 5 Dawn Kaeding, sales manager of Gullo Arenas, is checking to see if there is
xercises Question 5, P10-37 (similar to) Part 3 of 5 Dawn Kaeding, sales manager of Gullo Arenas, is checking to see if there is any relationship between promotional costs and ticket revenues at the sports stadium. She obtains the following data for the past 9 months (Click the icon to view the data.) HW Score: 62.08%, 12.42 of 20 points Points: 2.25 of 9 She estimates the following regression equation Ticket revenues $43,814+ ($3 40 Promotional costs) Read the requirements 4 Save Promotional costs appear to be a plausible cost driver of ticket revenues. Sporting events frequently use promotional items to promote attendance and increase their patronage Promotional costs appear to not be a plausible cost driver of ticket revenues. Sporting events tend to rely on word of mouth to promote business (and thus revenues) and less on promotions Goodness of fit The vertical differences between actual and predicted revenues appears to be quite large. This indicates that promotional costs are not related to ticket revenues The vertical differences between actual and predicted revenues appears to be reasonably small. This indicates that promotional costs are related to ticket revenues Slope of regression line The slope of the regression line appears to be relatively steep indicating that on average, ticket revenues increase with spending on promotions The slope of the regression line appears to be almost flat indicating that, on average. ticket revenues do not vary with spending on promotions Requirement 2. Use the high-low method to compute the function relating promotional costs and revenues. (Complete all answer boxes.) Clear all Check answer BORFM
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