y Originals - Case Assignment August 28, 2021 .DOCX Request edit access 4 Edit View Tools Help BREAKEVEN-TRADE SHOWS (# OF ORDERS) Breakeven per Target Profit Breakeven Target Profit Breakeven Show Breakeven (10 shows) per (10 shows) Show Fixed costs Target profit ($100,000/yr.) $ Unit contribution (per order) x 10 shows Breakeven (# of orders) BREAKEVEN -TRADE SHOWS (SALES DOLLARS) Target Profit Target Profit Breakeven per Breakeven per Breakeven Breakeven Show Show (10 shows) (10 shows) Fixed costs 5 Target profit ($100,000/yr.) Contribution margin rate (per order) 53% 53% x 10 shows Breakeven (sales dollars) S BREAKEVEN - ONLINE MARKETING (# OF ORDERS) Target Profit Target Profit Breakeven per Breakeven per Breakeven Breakeven Year Year (per (per month) month) Fixed costs Target profit ($100,000/yr) Unit contribution (per order) + 12 months Breakeven (# of orders) S Breakeven (# of orders) = Fixed Costs = Unit Contribution ($) (per order) 2 Breakeven (# of orders) = (Fixed Costs + Target Profit) + Unit Contribution ($) (per order) 3 Breakeven (sales dollars) = Fixed Costs = Contribution Margin Rate (per order) d Costs + Target Profit) - Contribution Margin Rate (per ord