You also plan to use a $10-$page customer benefit plan to guide them through your presentation. This selling aid is in a binder which also includes photographs of your cart in action, along with its various colour options, guarantee, testimonials and pricing options. Should you:

a$.$ Get Jenning to participate by letting him hold it as you discuss its contents

b$.$ Handle it yourself, allowing Jennings to watch and listen while you turn the pages and tell your story