You and your brother started a business together and have watched it build from an idea to a viable business. You want to expand and grow as you feel you will be left behind by other entrants if you dont. You have researched some private equity firms and think you should be able to get a buy-in to assist with the financing costs of expanding. Your brother is reluctant to seek assistance from private equity.

Required - Analysis of both perspectives of the siblings. Consider both financial and non-financial aspects.