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You are a business consultant and commissioned by an organisation client on the business expansion plan of a newly emerging sunglasses brand. The company you

You are a business consultant and commissioned by an organisation client on the

business expansion plan of a newly emerging sunglasses brand. The company you are

working for requires you to make recommendations for potential entry into the

sunglasses industry in either of the UK or India or both or none of these two

countries. You are expected to present an analysis of the sunglasses industry in both

countries before a decision is made.

task1:A poster presentation to the board of directors of your research findings

The board of directors for the organisation would like you to present relevant data on

the sunglasses industry in the UK and India at a board meeting. You are required to

present an overview of the industry in both countries at the national and industrial levels

between 2010 and 2020. You will need to critically compare the differences/similarities

of this chosen industry in both countries, and provide reasons behind the above the

differences/similarities by using economic reasoning or other business environmental-

related factors (PESTLG).

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