Question
You are a consultant that specializes in project evaluations and have been hired by Santa Clause Inc. (SCI). SCI operates a thriving toy delivery business,
You are a consultant that specializes in project evaluations and have been hired by Santa Clause Inc. (SCI). SCI operates a thriving toy delivery business, delivery toys throughout the world. With gas prices climbing at an alarming rate, the owner of SCI, Santa, is contemplating opening up a distribution centre in Canada to contemplate his centre in the North Pole. SCIs revenue comes from the royalties paid by companies such as Mattel whenever Santa uses their toys to deliver to the kids. Expenses include utilities, salaries to the Elves and other expenses. Based on the information provide below, you have been asked to determine, using a net present value analysis, if Santa should go ahead with his new centre.
Your consultants fee for providing this analysis is $30,000 Santa expects that this Canadian venture will end in 8 years
The distribution centre will be leased in Canada by SCI at a cost of $80,000 per year
Revenues are expected to be as follows: Years 1-5 an increase of $500,000 each year; Year 6 $565,000; year 7 $555,000 and year 8 $550,000
A Sled will be purchased just for this distribution centre (i.e. it will NOT be purchased if the Canadian venture does not proceed). The cost of the Sled is $800,000. The salvage value at the end of year 8 is expected to be $120,000 Increased salaries for the new centre are expected to be $60,000 per year for each of the 8 years
Utilities are expected to be 15% of yearly revenues SCI expects an addition working capital requirement of $250,000 at the beginning. This amount will be recovered at the end of year 8
The Elves that would have to move from the North Pole are not happy about the Centre in Canada as the climate is warmer there then they would want. SCI has offered to pay them a onetime bonus of $15,000 (total amount that will be distributable to all the Elves), payable at the end of year 6.
The discount rate is 10%. Ignore any taxes.
In addition to the above, Santa would like you to prepare a BRIEF memo to him that outlines the limitations of the analysis you have completed above as well as any other risks that he should be aware of if he goes ahead with this venture.
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