You are a management consultant from Boston Consulting Group. The national sales director of the company has given you the task of allocating $100,000 in bonus money to four managers (Bob, Edward, Lee, & Sandy). It is entirely up to you to decide how to divide the money among the managers.

The only requirements are: 1) all of the money must be distributed and 2) no two branch managers can receive the same amount.

You should assume that the economic conditions, client demographics, and other external factors are very similar for these managers.

DECISION FORM What are the factors (up to ve) that your team has considered when making this decision? Factors Weight (100% in total; 5% minimum incremental) % % % % Bonus Allocation Form (Team) Generally, individuals who are rated high on factors that also have high weights should receive high bonuses. The bonus amount corresponds to the sum of the product terms between Factor Rating and Weight. For example, you may decide on four factors Gactorl to Factor4) with Factorl weighing 50% and the others 20%, 20%, and 10%. You rate Bob 3, 4, 4, and 2 on each factor. You then derive a total score of3.3 (_: 3*.5 + 4*.2 + 4*.2 + 2*.1) for Bob. You can do the same for the other three managers (say the scores were 2.5, 4, and 4.5). You use these nal scores to determine the bonus amount by multiplying the total bonus pool with the ratio of one's total score relative to the sum of the four managers' total scores. In this case, Bob would receive 23,077 (= 100000 * (3.3.43.3 + 2.5 + 4 + 4.5)). [Bob B. Bob has been in the insurance business for over 27 years and has spent the past 21 years with this company. A few years ago, Bob's branch typically made the largest contribution to regional prots. More recently, however, it has brought in few new accounts and is now well below average in terms of its contribution to the company. Turnover in the branch has been high and Bob doesn't have the same enthusiasm for the job as he once did. Bob is 56 years old and is married with ve children. Three children are still living at home. Bob has a high school diploma as well as a certicate from a special course in insurance management. Edward E. In the two years that Edward has been a branch manager, his unit has brought in several major accounts and now stands as one of the top units in the country. Edward is well respected by his employees. At 29 he is the youngest manager in the region and one of the youngest in the country. The regional director initially doubted the wisdom of giving Edward the position of branch manager because of his relatively young age and lack of experience in the insurance industry. Edward received an undergraduate business degree om a regional college and worked for ve years as a sales representative before Joining this company. Edward is single and has no children. Lee L. Lee has been with this organization for seven years. The rst two years were spent as a sales representative in the ofce that she now manages. According to the region al director. Lee rates about average as a branch manager. She earned an undergraduate degree in geography from a major university and worked as a sales representative for four years with another insurance company before joining this organization. Lee is 40 years old, divorced, and has no children. She is a very ambitious person but sometimes has problems working with her staff and other branch managers. Sandy S. Sandy is 47 years old and has been a branch manager with this company for 17 years. Seven years ago, her branch made the lowest contribution to the region's prots, but this has steadily improved and is now slightly above average. Sandy seems to have a mediocre attitude toward her job but is well liked by her staff and other branch managers. Her experience in the insurance industry has been entirely with this organization. She previously worked in non-sales positions, and it is not clear how she became a branch manager without previous sales experience. Sandy is married and has three school-aged children. Several years ago, Sandy earned a diploma in business from a nearby community college by taking evening courses. Letter to the Branch Manager Now, you are helping the HR director of the company to prepare a letter to the manager who has received the LOWEST amount of bonus. The letter should be no longer than 300 words. In this letter, you should inform him/her of the bonus he/ she is receiving and explain how you have arrived at this decision. You may also include other issues and information that may help boost the person's morale