You are a member of the executive team working for Apple Computer. The Board of Directors has asked that you to construct a report on the use of Cost-Volume-Profit Analysis: a. Cost Behavior b. The Contribution Margin c. The use of Break-even, may have on Apple's ongoing decision making.

They would like you to explain how and why Apple could use the above tools in its business activities and how such tools can help contribute to the profitability of Apple currently and in these ever-changing times.