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You are a sales representative for an energy drink producer targeting generalconsumers.You have a new product you would like to invite small retailers to carry.

You are a sales representative for an energy drink producer targeting generalconsumers.You have a new product you would like to invite small retailers to carry. However, youhave never dealt with small retailers before,and the owners appear quite busy.Whatpointsshouldyoustresstopersuade themtocarryyourproduct?

Pleaseconsiderwhatframeworkquestionsyouwoulduseinthissituation.

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