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You are asked to create a forecast of demand for your company's most popular product. As you consider the situation, you realize that there is
You are asked to create a forecast of demand for your company's most popular product. As you consider the situation, you realize that there is quantitative historic. data available. You also suspect that the advertising campaigns in print, radio, and television have had some impact on sales. An appropriate forecasting technique would be a weighted moving average. panel consensus forecasting. the Delphi method. multiple regression
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