Question
You are at the end of 2010 and you found a great potential to sell drones to the public. You want develop products as competitive
You are at the end of 2010 and you found a great potential to sell drones to the public. You want develop products as competitive as the Parrot AR.Drone, a smartphone-controlled video camera quadricopter.
You analysed the market, the technology and the environment and you developed the following hypotheses for your business plan:
You want to develop two innovative products in 2010, one cheap at 100 and one more developed at 250.
Based on a market study, forecasts for the sales of those drones are the following:
Number of drones | 2012 | 2013 | 2014 | 2015 | 2016 |
Cheap product | 10 000 | 20 000 | 40 000 | 60 000 | 80 000 |
Developed product | 5 000 | 10 000 | 20 000 | 30 000 | 40 000 |
Variable costs include raw materials and distribution costs and are estimated to be 50% of the sales.
Fixed costs include the development costs, employees wages and marketing costs. They are however increasing in stages as the company is supposed to grow.
In | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 |
Fixed cost | 400 000 | 1 000 000 | 1 000 000 | 1 500 000 | 2 000 000 | 2 000 000 |
To manufacture the drones, you need to invest in a factory for 5 000 000 that will be linearly depreciated over 20 years.
The working capital needs should represent 2 months of sales (sales in 2017 are estimated to amount to 22 000 000)
Taxes on corporate income is 33% (a tax credit can be taken into account when the company is running losses).
- Build a forecasted income statement for the next 6 years (2011-2016). Draw a table showing explicitly the logics of your calculations for each line.
- Build a forecasted cash flow statement including Cash Flows from Operations and Cash Flows from Investments for the next 6 years (2011-2016). Draw a table showing explicitly the logics of your calculations for each line.
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