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You are currently vying in a competition to win a 50,000.00 cash prize for developing a product/service of your choice. This product must new and
You are currently vying in a competition to win a 50,000.00 cash prize for developing a product/service of your choice. This product must new and targeted at a unique market segment in Ghana. As a marketing student, discuss into detail how this product will be marketed by applying critical marketing principles like segmentation, product management, pricing, place/distribution and promotion. If your product is service, discuss the role of the extended marketing mix. Note: Number of pages-8-10 pages
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