You are hired by the Marriott Hotel as a Front office Manager and the General Manager has set a goal for you to increase sales by 20% through in house sales at the Front Desk. On your first day the F&B Manager with the General Manager have a conversation with you about the spending several thousand dollars on a marketing study to determine the dining needs of in-house guests. The chef has rewritten each menu to reflect those needs. However, the bell staff and front desk clerks continue to recommend the MidTown Deli around the corner as "a nice place to get something good to eat anytime of the day