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You are holding an auction to license a new technology that your company has devel-oped. One of your assistants raises a concern that bidders fear

You are holding an auction to license a new technology that your company has devel-oped. One of your assistants raises a concern that bidders fear of the winners curse may encourage them to shade their bids. How might you address this concern?

a. Release your analysts positive scenario for the technologys future profitability. b. Release your analysts negative scenario for the technologys future profitability. c. Use an oral auc-tion. d. All the above.

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