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You are Latishas coworker, reflect on the AIM planning process and the Tone element to explain Read the scenario and discuss the following: Scenario: Jeff

You are Latishas coworker, reflect on the AIM planning process and the Tone element to explain
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Read the scenario and discuss the following: Scenario: "Jeff recently asked Latisha to spend around ten hours per week to develop a proposal for paid parental leave benefits as an effort to improve employee morale and retention. However, because the company is facing major budget constraints, executives are skeptical of resource-intensive initiatives. Jeff wants Latisha to focus her attention on the financial implications of paid parental leave first. He wants her to present her preliminary findings within one month, Latisha was excited about the opportunity to keep working on paid parental leave options even on tis limited basis. She was also slightly nervous-one month was a short time to analyze paid parental leave policies that would affect the financial well-being of the company, and she wanted to prove she was up to the task. Each week, she gathered information. She talked to HR directors at several local businesses of roughly the same size that had introduced new parental leave policies. One of the trickiest parts of the project was estimating the financial impacts. Latisha had taken a few classes in finance but had no real experience. So, she met with the finance manager, Lisa Johnson, and showed her the information she had collected. Lisa agreed to spend some time estimating the potential return on investment from various paid parental leave options. After Lisa provided an estimate, Latisha was ready to draft her initial findings and recommendations for Jeff." You are Latisha's coworker, reflect on the AIM planning process and the Tone element to explain: 1. How can Laisha address Jeff's and other key decision makers' needs and concerns? 2. How should Latisha organize the information she has found? 3. How should Latisha organize her message? 4. How can Latisha strike the right tone

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