You are leading a sales team that has very little local branding presence and needs to fill their opportunity funnel with qualified leads. For this project you are free to create your own fictional company name, service or product widget or utilize an existing product/service in the marketplace. The point is to develop a call flow chart and script for your sales team to utilize as a guide for cold calling a prospect list. The goal of this script will be to guide your sales team to successfully book an in-person meeting or demo with the prospect. The script should be written and can include tree diagrams as needed to demonstrate possible responses based on the prospects' answers.

1) Getting past the gatekeeper (Executive Assistant) 2) Identifying and speaking to the decisionmaker 3) Quickly qualifying, establishing pain points, and booking a follow up meeting with decision maker 4) Formatting and overall effectiveness