You are running your first Facebook ad$,$ a summertime promotion. Why should you select a Lifetime Budget?

 

a. you will have a start and end date which will keep you from inadvertently going over budget

 

b. your ad will stop running when you terminate your Facebook account

c. your ad will stop running when your budget of users terminates their Facebook accounts

 

d. you will have an ad that runs as long as you keep an active Facebook account