Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

You are seeing an influencer on TikTok talk about a new brand in several posts but the influencer never discloses that they might be paid

You are seeing an influencer on TikTok talk about a new brand in several posts but the influencer never discloses that they might be paid by the company that markets the new product. You are pretty certain that the influencer is getting compensated and find this misleading. What could you do about it?
You should report the influencer to TikTok because it's the company's responsibiltity that all paid influencers are truthful
You should report the influencer to the American Marketing Association, which manages all influencer marketers
You should contact the Social Media marketing board who are providing guidelines for influencer marketing
There is nothing you can do. Influencers are not required to disclose any free products or other support they have been getting for promoting products online.
You can report the influencer to the Federal Trade Commission, which is the government entity that regulates all forms of advertising including influencer marketing.
image text in transcribed

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

THE Classroom Management Book

Authors: Harry K. Wong, Rosemary T. Wong, Sarah F. Jondahl, Oretha F. Ferguson

1st Edition

9780976423331

More Books

Students also viewed these General Management questions