You are starting up an automotive business. You can decide on what type of products and/or services that your business deals in.

You will be using this business to plan, co-ordinate and review promotional activities. Answer the following questions relating to your business. Make it a big business with many departments and managers who run those departments including the workshop, Accounts & Finance, Sales & Marketing and reception. They will assist you in planning and running the promotional campaign for your business

2.. Describe two (2) goals of the promotion for Your company. The goals must be written using the S.M.A.R.T. (Specific, Measurable, Achievable, Relevant & Timely) format. Promotional goals are usually based on profitability, market share, growth or brand awareness