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You are the brand manager of a new fruit juice. You want to conduct primary research to determine if your target group likes the
You are the brand manager of a new fruit juice. You want to conduct primary research to determine if your target group likes the taste of your fruit juice. Recommend the best primary research approach to obtain this information. Explain why you have chosen that approach. Reference: Pages 82-88
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Accounting for Governmental and Nonprofit Entities
Authors: Jacqueline Reck, Suzanne Lowensohn, Earl Wilson
17th edition
78025826, 978-1259564239, 1259564231, 978-0078025822
