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You are the Chairman of Isuzu Motors in Japan. Your Indian subsidiary Isuzu India has managed to gain only under 2% of the market share

You are the Chairman of Isuzu Motors in Japan. Your Indian subsidiary Isuzu India has managed to gain only under 2% of the market share so far & Competitor brands such as Maruti & Hyundai account for 50% & 17% of the market shares respectively.

  1. What turnaround strategies can you suggest to arrest the decline of revenues & profitability of your company? (500 words)
  2. b In your opinion, would it be considered appropriate to pursue a Combination Strategy? State your response with appropriate justifications & reasons. (500 words)

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Part a For the Indian market I will make the following changes which are below Try to take advantage of offers such as bonus exchange for old cars Indian customers offer or sell more Trying to give th... blur-text-image

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