Question
You are the marketing director of ISL the Indian Super League which is Indias premier soccer league ISL has added a 16% growth of viewership
You are the marketing director of ISL the Indian Super League which is Indias premier soccer league ISL has added a 16% growth of viewership in the 2020 season over the 2019 season but the league compares poorly with the 400 billion viewers delivered by the IPL in 2020.
What strategies would you adopt to make ISL popular amongst consumers?
Create a strategic plan with a 10-year vision.
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Project Management A Systems Approach to Planning Scheduling and Controlling
Authors: Harold Kerzner
11th edition
1118022270, 978-1118415856, 111841585X, 978-1118022276
