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You are the Marketing Manager for the company you will select from http://www.mplans.com/. required to implement a range of strategies and tactics identified in the

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You are the Marketing Manager for the company you will select from http://www.mplans.com/. required to implement a range of strategies and tactics identified in the company's Marketing also align with the company's strategic goals as documented in the marketing plan). As the m manager you are responsible for marketing planning and ensuring the implementation of mark strategies and tactics through planning and ongoing monitoring. This involves developing a briefing report and action plan that you will present to the team (all involved in the original development of the marketing plan). The briefing report and action plan to ensure that all of the team understand the marketing strategies and tactics that will be impl their role in this. Assume the following resources are available in implementing marketing strategies and tactic Marketing budget as specified in the marketing plan. Access to the following staff (all of whom contributed to the development of the market o CEO is responsible for strategic direction and key decision-making. Does not get day to day tasks. Operations Manager is responsible for general operations, responsible for manag and planning to ensure all required work activities are completed. Marketing Officer assists with marketing activities such as marketing communica Finance Manager is responsible for financial management, including budget allo Sales Assistant is responsible for general administration and customer service Complete the following activities 1 . Identify company and marketing plan Choose a company for which you can implement marketing strategies and tactics a range of marketing plans at the website http://www.mplans.com/. You may also research the Internet for a Marketing Plan for a company that you a in. The marketing plan you choose must include sufficient information in order to be complete this assessment. This means that the marketing plan must include busin target customers, marketing or branding strategy, sales forecasts, marketing budg

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