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You are the operations manager of a factory near the town where you live. The top management of the plant summons you to a meeting

You are the operations manager of a factory near the town where you live. The top management of the plant summons you to a meeting to discuss a plan to reduce the workforce at the plant you lead. The company could lose its competitive advantage if it does not take immediate action to improve its results. Recently, an investment was made for the automation of the production lines and the owners understand that they can do without 1,000 employees (a quarter of their workforce). The owners ask you to work out a communication plan.

that covers the following aspects (10 points each part):

Give the news to the employees who will be laid off.

Retain remaining employees and not scare them.

Avoid creating a false impression to customers that the company is in poor financial condition and that they withdraw their patronage.

Prevent shareholders and persons of interest (stakeholders) from misinterpreting this decision and continuing to invest in the company.

Make press releases in a timely manner. You do not want information to be leaked to the media.

Your mission is to create a communication plan that encompasses everything the owners want and not create a crisis in the factory, or in its customers. Uses the theory related to organizational strategic communication and ICA, to create the requested plan.

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