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You are the researcher of a retail chain that has 100 convenience stores in Canada. The CEOs of the retail chain asks you: Would changing
You are the researcher of a retail chain that has 100 convenience stores in Canada. The CEOs of the retail chain asks you: Would changing the names for each store bring higher profits? Please respond to the CEOs with the three questions to address / three steps to make with regard to business experiments. Explain the difference between lab and field experiments
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Fundamentals of Management
Authors: Robbins, DeCenzo, Coulter
7th Edition
132996855, 0-13-610982-9 , 9780132996853, 978-0-13-61098, 978-0136109822
