You are walking to a critical business meeting at which you are going to close a $100 million deal. You will receive a fee of one million dollars if the contract is signed. However, some major details need to be discussed, and you are the only person capable of discussing them. Suddenly, your best friend in the world-you has known him/her since childhood, and he/she is the closest person to you-rushes up to you and blurts out:" Something terrible has happened, and I need your help immediately and desperately. You are the only person who can help me". Remember your friend does not have time to explain. What would you do??? Please try to pretend this is a real-life situation (this is an interesting research experiment done by a few universities and the results were amazing). 

1 What's your first reaction? please explain. 2-What's a creative solution in your opinion?