You are working in 'Profession Research' company. Your company offers various marketing research services such as focus-group, surveys, neuroscience, eye-tracking research, and mystery shopping to clients. The All Body Shop, a cosmetic, skincare and perfume company, would like to hire you to do market research for them. The All Body Shop would like to develop and promote a new skincare product for next year. They would like to know market trends and customer insights regarding the skincare industry. Hence, they hire Profession Research to do skincare market research for them.

Your manager allocated this project to you and asked you to present the outcome to the client (The All Body Shop marketing team) next month.

Below is a summary of the policy and procedures of Profession Research company regarding privacy (confidential data) and authority confirmation.

(i) Profession Research company will not reveal or provide individual information of people who join the research (e.g., name, address, email address, etc.)

(ii) Profession Research company staff must inform all research attendees that their individual information will be kept private and the research outcome will present an overall picture.

(iii) Profession Research company staff must present an authority confirmation letter to the client before starting their research or presentation.

(iv) The authority confirmation letter must have the head of HR's signature.

(v) Profession Research company staff must dress and act in professional manners to represent a professional image of the company.

Procedures to lodge an authority confirmation letter request

1. Access Intranet and go to HR tab

2. Click forms

3. Authority confirmation letter request form

4. An Authority confirmation letter is generated and you will receive a soft copy in your email.

5. Print

1. Give at least two examples of each topic that is relevant to the All Body shop company (or the organisation of your choice). Topic Examples that relevant to the organisation Industry Media Government organisations Events Communication channels 2. Give at least two different examples of communication etiquette in different countries. 3. Give at least two examples of each topic in the table below. Topics Examples Techniques for negotiation Techniques for mediation Technique for conflict resolution Techniques for incident de-escalation\f