You are working in the development department of a company that manufactures sunscreen. You have recently developed a product that combines soap and sunscreen. The product allows the customer to clean and cover in sunscreen at the same time. The "soap screen" provides an SPF of 15. For an 8-ounce bottle, it retails for approximately $5.00 and is safe for children to use. It comes in three scents: lilac, milk and honey, and mountain fresh. Develop a retail strategy for the soap using the four factors for establishing a retail strategy. Make sure you provide good detail.