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You graduated with a business degree and decided to apply your new found knowledge to start up a new company utilizing the recent developments in

You graduated with a business degree and decided to apply your new found knowledge to start up a new company utilizing the recent developments in smart phone technology. You came up with a great idea for a new mobile phone application that you think will make lots of money.

(a)

Identify the key decisions you need to make to start your business and be successful.

(b)

What information do you need to make each decision and what are the business processes

you will need to engage in.

(c)

Once you go into operation your company will need to exchange data with various external

parties. Identify the external parties, and specify the information received from and sent to each of them.

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