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You have been engaged with PQR Ltd, a manufacturing company to provide advice on the most profitable production plan for the company. The company makes

You have been engaged with PQR Ltd, a manufacturing company to provide advice on the most profitable production plan for the company.

The company makes three products Alpha, Beta and Gamma and the appropriate data are as follows for the year 2021:

Cost per unit and selling price

Alpha

Beta

Gamma

RM

RM

RM

Direct Material Cost

70

120

75

Direct Labour Cost

Operation 1

(RM3 per direct labour hour)

18

24

30

Operation 2

(RM4 per direct labour hour)

20

16

12

Variable Overhead Cost

Operation 1

(RM1.50 per direct labour hour)

9

12

15

Operation 2

(RM2 per direct labour hour)

10

8

6

Fixed Overhead

33

36

39

Selling Price

197.00

275.00

228.00

Alpha

Beta

Gamma

Budgeted volume per annum

600

400

800

There is a constraint on the direct labour hours for Operation 1 which is limited to 12,000 direct labour hours.

The sales director has already accepted an order for 100 ALPHA, 200 BETA and 400 GAMMA which must be supplied. These quantities are included in the market demand estimates above.

Identify any shortfall for the year 2021 based on the above information.

Determine the production units of each product in order to maximise profit

Calculate the maximum profit based on your answer obtained in (b) above

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