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You have been hired as a consultant (due to the great marketing course that you had within your undergraduate degree) for a chain of grocery
You have been hired as a consultant (due to the great marketing course that you had within your undergraduate degree) for a chain of grocery stores. Your assignment is to help this store in their Hispanic community locations. Using themarketing mixand thepromotional mix(make sure you discuss all elements from both in your answer) discuss how you will develop these stores to meet the target customer's needs.(10 points)
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