You have been hired as the new marketing communications team at Nile University. The main objective of your new job is to recruit students to join the different majors at NU. Your task is to create an integrated marketing campaign for each of the two majors you have been assigned.

I need DETAILED strategy of your campaigns, including positioning, and budgeting for Architecture and Urban design Major.

Please I need the positioning strategy to be detailed as I will present it in class and I need to understand what I will be talking about.