You have been hired by a Services Company (i.e. one that does not create products - but instead performs a service e.g. Law Firm, Real Estate Brokerage, Nail Salon, etc - pick whatever you like) to develop a Digital Marketing Strategy

Your Goal is to find/create the best Digital Marketing/Advertising examples for this new venture to use and present. You can enclose the document and reply to me (not cc others)

The company has told you that they cannot pay for any campaign so ONLY focus on Digital strategies that are free. (no Google ad words etc).

What are thebest practices actually used by other Service firms- in other words see how other local, small(not national or famous)companies do it. Givingspecificvisual examples, show the client what they should do, and how often etc. Tell me WHY you believe those strategies are good and effective