You have been recruited by Target Stores or by your local supermarket/Food store and you have been asked to identify and close the gaps in the service they provide to customers. Describe the GAPS model of service quality and its elements. Explain the elements you will need address to close the gaps. In answering, explain how these elements might work at a Target or your supermarket/food store.

Products are easy to assess because they have search qualities. Explain what are search qualities and all the other qualities that differentiate products from services. In answering explain how each of these factors would affect your experience when you evaluate your last dentist appointment and cues you relied on.