You have learnt about the various strategies that companies undertake to improve their competitive position in the marketplace. Using the concepts learnt in this chapter, apply it to a company of your choice as you answer the following questions.

You must provide citations for all your research sources (including the textbook, if you use any information from it). You must use at least one source other than your textbook as a reference. NOTE:Wikipedia is NOT an acceptable source.

Please use the merged company name as the subject of your discussion post.

Part 1: Two posts

1 - Find a company that has successfully merged with another company - tell us the two original companies, the new company, the main advantage of the merger and one piece of info that suggests that the merger is successful or a failure.

2 - Find a company that had great (or dreadful, if you want)timing in the introduction of a new service/product. Tell us the company, the new "thing" and a piece of information that supports your analysis of success or failure. Also, discuss if the new product service can be classified as Blue Ocean Strategy and why.

The first students to post will have the easiest time. If someone already posted a company then others can not use the same company/product.