Answered step by step
Verified Expert Solution
Question
1 Approved Answer
You manage social media for a local grocery store that is adding online grocery ordering with customer store pick-up. Please label each answer (A, B,
You manage social media for a local grocery store that is adding online grocery ordering with customer store pick-up. Please label each answer (A, B, etc..). Use the AIDA model to answer the questions. A (.5) Three months after starting the online ordering/customer store pick-up you have low views on the "grocery order" page and a low number of customers orders, but of those customers who have ordered, they have used the system many times (high re-orders/re-trails). What part of the funnel should you focus on your social media content? Explain why. B (.5) Three months later (6 months into the program) you have a high number of first-time orders, but a low number of repeat customers (re-order/re-trails). Using the stages of the funnel describes the issue you are having. C (.5) Based on your analysis at the 6-month time, what has changed for the grocery ordering system (3 months vs 6 months)? D (.5) Based on what you know at the 6-month time, as social media manager what should you do
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started