You should prepare a Report about theIndustry Life Cycle of Coca-Cola Company in Word Document.

Instructions:

1) In your analysis, you should consider theIndustry Life Cycle of Coca-Cola Companyovertime:Introduction, Growth, Maturity and Decline Phase. You should provide information about each life cycle period of The Coca-Cola Company, not only the current one.

2) In the Decline phase, you should mention the alternatives to manage the declining period, explaining how Coca-Cola Company has beenmaintaining a leadership stance,pursuing a niche strategyandharvesting profits.

3) You should include in your conclusion a group forecasting about the company. Do you think that the Coca-Cola Company will follow the Exit Early strategy or Consolidation? Or do you think they will reinvent themselves and innovate their business model or products?

4) You should research online for other references and also access the given articles and videos to sustain your work.

https://www.youtube.com/watch?v=TT8cXFoQjU4

https://www.businessinsider.com/pepsi-coke-decline-while-bottled-water-grows-2018-5

https://www.youtube.com/watch?v=c-CZzxnHaek