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You take on the role of Revenue Manager for the Commodore Hotel. With some nights sold out and others near empty, the Commodore needs
You take on the role of Revenue Manager for the Commodore Hotel. With some nights sold out and others near empty, the Commodore needs yield management pricing to maximize revenue. You apply yield management concepts to meet a revenue target. Analysis and Discussion Questions: How does pricing hotel rooms differ from pricing groceries? What industries besides airlines and hotels use yield management pricing? How do you think computers help real revenue managers set rates? What data do you imagine computer programs use to set rates? How might minimum stays (2 nights, 3 nights) help maximize revenue in a hotel?
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