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You were hired as a financial consultant for David & Main Co. which is a publicly traded company that produces luxury watches. The company considers

You were hired as a financial consultant for David & Main Co. which is a publicly traded company that produces luxury watches. The company considers starting a new production line, sport watches, and they need to raise $500 million to fund the new project. Of the $500 million, $300 million will be invested in purchasing a new equipment to manufacture the watches with a lifetime of 5 years. This equipment is five-year MACRS property for tax purposes and the equipment at the end of the lifetime of the project will be worth half of what it was paid for it.

In addition, the company will have to invest the remaining $200 million in net working capital at the beginning to buy raw materials. The company believes that they can annually sell around 10,000 sport watches at a price of $25,000 per unit, which cost them only $10,000. Fixed costs for the project will run $1,000,000 per year.

The companys capital structure calls for 60% debt and 40% equity from retained earnings. The company has an outstanding 25 years noncallable bond with a face value of $1,000 and 10% annual coupon rate. The market price for the bond is $1,100 and tax rate is 35%. The companys historical stock prices along with the market portfolio (the index) are attached. If you have the following information:

The return on the market portfolio index (Rm) = 8%

The risk-free rate = 2%

Growth rate = 10%

Dividend paid last week = $4

Companys risk premium = 4% (NOT CAMP RP)

  1. What recommendation would you give the management of David & Main Co.? Should they accept the proposed business line (Sport Watches)? Use NPV, IRR, MIRR, Payback Period, and Discounted Payback Period to support your decision.
  1. The management of David & Main Co. reviewed your decision, but they have some concerns about sales due to COVID 19. They explain that due to the pandemic and curfew, sales may not be as expected (might go down) and may not be able to sell 10,000 units. On the other hand, they are now working on improving their online website hoping the increase sales. Thus, they want to know how your decision is sensitive to changes in sales units if they believe that they would sell 8,000 units in the worst-case scenario and 12,000 unit in the best-case scenario. Would you still give David & Main Co. the same decision you gave earlier? explain

Table:

Date S&P 500 Index David & Main
5/12/2021 3151.94 302.55
5/13/2021 3161.47 305.26
5/14/2021 3222.90 315.94
5/17/2021 3270.39 315.46
5/18/2021 3232.28 309.96
5/19/2021 3231.80 313.59
5/20/2021 3247.68 318.61
5/21/2021 3203.08 316.23
5/24/2021 3244.99 324.63
5/25/2021 3259.05 327.79
5/26/2021 3265.16 327.66
5/27/2021 3230.11 332.75
5/28/2021 3223.07 328.73
6/1/2021 3218.65 329.13
6/2/2021 3233.99 329.15
6/3/2021 3187.01 326.04
6/4/2021 3206.22 330.35
6/7/2021 3198.01 336.58
6/8/2021 3264.11 333.68
6/9/2021 3281.15 330.25
6/10/2021 3349.65 332.46
6/11/2021 3346.83 331.26

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