Question
You work as a sales representative in a company that manufactures surgical equipment. Before calling on an important prospect, you decide to search the Internet
You work as a sales representative in a company that manufactures surgical equipment. Before calling on an important prospect, you decide to search the Internet and find out details about her/him. What step in the selling process is being carried out here? What is the importance of this step?
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Management Fundamentals
Authors: Robert N. Lussier
4th Edition
0324569645, 978-0324569643
