Question
You work for a marketing firm that has a large client in the automobile industry. You have been asked to estimate the proportion of households
You work for a marketing firm that has a large client in the automobile industry. You have been asked to estimate the proportion of households in Chicago that have two or more vehicles.You have been assigned to gather a random sample that could be used to estimate this proportion to within a 0.02 margin of error at a 95% level of confidence.
a)With no prior research, what sample size should you gather in order to obtain a 0.02 margin of error? Round your answerupto the nearest whole number.
n =households
b)Your firm has decided that your plan is too expensive, and they wish to reduce the sample size required. You conduct a small preliminary sample, and you obtain a sample proportion ofp=0.195. Using this new information.what sample size should you gather in order to obtain a 0.02 margin of error? Round your answerupto the nearest whole number.
n =households
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started