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You work in the marketing research department of Burger King. Burger King has developeda new cooking process that makes the hamburgers taste better. However, before
You work in the marketing research department of Burger King. Burger King has developeda new cooking process that makes the hamburgers taste better. However, before the new hamburger is introduced in the market, taste tests will be conducted. How should the sample size for these taste tests be determined? What approach would yourecommend? Justify your recommendations to a group of students representing Burger King management.?
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