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Your assignment this week is to develop an IMC Program for the AGRI Venture. The CEO of your company has given you a budget of

Your assignment this week is to develop an IMC Program for the AGRI Venture. The CEO of your company has given you a budget of $

5, 000 .

1 .

Design a

30 -

day advertising and marketing program for the AGRI Venture product mix.

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