Your Best Brand Bike Shorts - BBB Shorts have been flying off the shelf. Your chief economist tells you that during the Covid-19 pandemic, "the taste for bicycling has changed. The price elasticity of demand is much more inelastic. The price elasticity of demand has decreased from -5.76 to -2.70."

Before the campaign, your price was $240 per pair of BBB Shorts. What should the new price be?

Please enter the new price here: $.