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Your business communications class at Westside College was asked by the college bookstore manager, Craig Daniels, to conduct a survey. Concerned about the environment, Daniels

Your business communications class at Westside College was asked by the college bookstore manager, Craig Daniels, to conduct a survey. Concerned about the environment, Daniels wants to learn students' reactions to eliminating plastic bags, of which the bookstore gives away 45,000 annually. Students answered questions about a number of proposals, resulting in the following raw data:

For Major Purchases the bookstore should:

Question Agree Undecided Disagree
1. Continue to provide plastic bags. 132 17 411
2. Provide no bags, encourage students to bring their own bags. 414 25 121
3. Provide no bags, offer cloth bags at a reduced price (about $3). 357 19 184
4. Give a cloth bag with each major purchase, the cost to be included in registration fees. 63 15 482

YOUR TASK: a. Given the conditions of this survey, name at least three conclusions that researchers could draw from the data.

b. Prepare three to five recommendations to be submitted to Mr. Daniels. How could the bookstore implement them?

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