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Your business proposal for stakeholder group and must cover the following topics: Overview of the personal training structure and service you want to deliver Why

Your business proposal for stakeholder group and must cover the following topics:

  • Overview of the personal training structure and service you want to deliver
  • Why you want to develop a personal training service and the goals you want to achieve. This can include:
    • Your 'why' for wanting to be a personal trainer or study your Certificate IV in Fitness
    • The 'problem' or gap in the market that you have identified and why you want to solve it
  • The goals and objectives of your proposed personal training service
  • Market conditions:
    • Summary of competitors
    • Summary of market size
  • Market offering:
    • Target market (the 'ideal' client group for the service)
    • Product summary (what products or services you are going to offer - e.g. session lengths, group sessions, other services)
  • Budget:
    • Breakeven points:
      • Target minimum number of sessions each week
      • Fee structure
    • Anticipated growth rate (how long will it take to reach your target minimum number of sessions each week?)
  • Potential risks:
    • Outline the at least three (3) of the primary risks to your proposed personal training service and the solutions that you have identified to minimise these risks
  • Reflection of viability:
    • Explain the viability of your proposed personal training service. Use your SWOT analysis information to reflect on:
      • Why is your service needed?
      • Points of difference, uniqueness, characteristics, or other factors as to explain how your service is different to competitors
  • Seek questions and feedback from your stakeholders about your business proposal to assist with improving your proposed service, your proposal skills, or your ability to communicate your ideas

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