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Your business proposal for stakeholder group and must cover the following topics: Overview of the personal training structure and service you want to deliver Why
Your business proposal for stakeholder group and must cover the following topics:
- Overview of the personal training structure and service you want to deliver
- Why you want to develop a personal training service and the goals you want to achieve. This can include:
- Your 'why' for wanting to be a personal trainer or study your Certificate IV in Fitness
- The 'problem' or gap in the market that you have identified and why you want to solve it
- The goals and objectives of your proposed personal training service
- Market conditions:
- Summary of competitors
- Summary of market size
- Market offering:
- Target market (the 'ideal' client group for the service)
- Product summary (what products or services you are going to offer - e.g. session lengths, group sessions, other services)
- Budget:
- Breakeven points:
- Target minimum number of sessions each week
- Fee structure
- Anticipated growth rate (how long will it take to reach your target minimum number of sessions each week?)
- Breakeven points:
- Potential risks:
- Outline the at least three (3) of the primary risks to your proposed personal training service and the solutions that you have identified to minimise these risks
- Reflection of viability:
- Explain the viability of your proposed personal training service. Use your SWOT analysis information to reflect on:
- Why is your service needed?
- Points of difference, uniqueness, characteristics, or other factors as to explain how your service is different to competitors
- Explain the viability of your proposed personal training service. Use your SWOT analysis information to reflect on:
- Seek questions and feedback from your stakeholders about your business proposal to assist with improving your proposed service, your proposal skills, or your ability to communicate your ideas
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