Your car wash offers two services, exterior cleaning and interior cleaning. Using market research and your own experience, you've concluded that there are two primary groups of customers. Those in group A are concerned about appearances and are willing to pay up to $$15$ for the exterior package but only $$8$ for the interior. Members of group B are less appearance$-$oriented, but they value comfort; they're willing to pay $$10$ for the exterior package and $$11$ for the interior. If you price both together at $$20,$ you can get both types of consumers to purchase both exterior and interior package. Suppose the car wash offers only one price of $$20$ for both the services combines, then this is an example of

Group of answer choices

optional feature pricing

captive pricing

byproduct pricing

product bundling pricing