Question
Your company has recently been awarded a consulting contract which requires a significant amount of social research. The company will be conducting both primary and
Your company has recently been awarded a consulting contract which requires a significant amount of social research. The company will be conducting both primary and secondary research and you are the manager of the research department. Your boss has asked you to prepare a memo to the other members of the team who will be assisting you with the research. He has specifically asked you to do the following;
(a)
Explain four guidelines which the team must follow in the planning process for the research. These guidelines are to assist the team in avoiding ethical lapses.
(b)
Identify six questions which the team must ask about the quality of each piece of material as they assume responsibility for verifying the quality of the sources they use in the final report for the contract.
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