Question
Your company produces high-quality clothing for outdoor enthusiasts. One complaint that many of your consumers have about your products is that they are too expensive.
Your company produces high-quality clothing for outdoor enthusiasts. One complaint that many of your consumers have about your products is that they are too expensive. In an attempt to improve this perception of the company's products being too expensive, your have decided to develop an advertisement emphasing how long the clothing lasts with the central message "you get what you pay for and the clothing is worth it." Before releasing the advertisement nationwide, you decide to dao an experiment to assess its impact on the perception that your clothing is too expensive. Your experimental design for this is a before-after with control design. Respond to the following item
What is the dependent variable for this experiment?
What is the independent variable for this experiment?
Using the Os and Xs for depicting experimental designs, what droes this design look like?
Given that O1 = 4, O2 = 6, O3 = 2, and O4 = 3, what is the effect of the treatment for this experiment?
What dao these results mean?
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Dependent Variable The dependent variable for this experiment is the perception of the clothing being too expensive This is what you are measuring to ...Get Instant Access to Expert-Tailored Solutions
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Step: 2
Step: 3
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