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Your company sells artisanal candles and promises 100% natural ingredients. Your recent shipment from a supplier contains synthetic fragrances. What role does Supply Chain Management
Your company sells artisanal candles and promises "100% natural ingredients." Your recent shipment from a supplier contains synthetic fragrances. What role does Supply Chain Management (SCM) play here in fulfilling your marketing promise? SCM ensures the timely delivery of products only. SCM manages activities from raw material procurement to delivering finished goods that align with the marketing promise. SCM plays no role in the quality of raw materials. SCM only focuses on cost-reduction in production
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